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Ambassador Crawford College of Business and Entrepreneurship | Department of Management and Information Systems
Master of Science in Business Analytics

Master of Science in Business Analytics

Course Delivery

100% online

Total Credits


Approximate Program Cost



Association to Advance Collegiate Schools of Business (AACSB International)

Program Overview

The Master of Science degree in Business Analytics provides students with a comprehensive knowledge of analytics that balances the technologies, analytical methods, and business expertise needed to glean useful information from data to make strategic business decisions. The language of business today is dependent on information and data management, and the emergence of advanced technologies for capturing, preparing, and analyzing data provides unprecedented opportunities for those with business analytics expertise that spans all industries and organizations.


Students in the Business Analytics major gain the technical, analytical, communication, decision-making, and leadership skills needed to be successful business analysts. The curriculum includes integrative capstone analysis projects, and there is an internship option for additional professional development through the on-site College of Business Administration's Career Services Office.


Core Areas of Competency:

  • Data Mining/Machine Learning
  • Software Tools
  • Applied Probability and Statistics
  • Databases and Data Processing
  • Quantitative Algorithms
  • Business Acumen

Accreditation: This program is accredited by the Association to Advance Collegiate Schools of Business (AACSB International).

Program Structure

  • 30 credit hours
  • Graduate in as few as 12 months, full time
  • Admission occurs during the fall semester only and is highly competitive. Applying early is recommended
  • Students entering the program are expected to have the requisite backgrounds in statistics, mathematics, information systems, and business required for the program
  • Students without the requisite backgrounds may be required to take additional prerequisite courses
  • The GRE/GMAT may be waived for students with more than three years of related work experience

Program Learning Outcomes

Graduates of the program will be able to:

  • Identify key characteristics of the business problem.
  • Identify opportunities and constraints of various data analytical frameworks and tools.
  • Formulate appropriate data analytic techniques to solve the business problem.
  • Perform necessary data preparation steps (retrieve, clean and manipulate data).
  • Demonstrate necessary theoretical knowledge and practical skills to implement several data-analytic frameworks using different tools.
  • Lead and work with teams to frame the business problem.
  • Convey in writing the outcomes of analytics for stakeholders.
  • Use visual outcomes of analytics to communicate orally effective messages for stakeholders.

Admissions Requirements

  • Bachelor's degree in business or in a science, technology, engineering, or mathematics discipline from an accredited college or university for unconditional admission. Students entering the program are expected to have the requisite backgrounds in statistics, mathematics, information systems and business required for the program. Students should consult with the Business Analytics program director before they start on the related program curriculum to be sure all prior requirements have been completed.
  • Minimum 3.000 undergraduate GPA on a 4.000 point scale for unconditional admission
  • Official transcript(s)
  • GMAT/GRE scores (GMAT/GRE requirement will be waived for applicants who earned a Kent State bachelor's degree within the past five years and had a minimum 3.500 overall GPA, and also for applicants with three or more years of relevant work experience).
  • Résumé
  • Goal statement
  • Three letters of recommendation 
    • Minimum 550 TOEFL PBT score (paper-based version)
    • Minimum 79 TOEFL IBT score (Internet-based version)
    • Minimum 77 MELAB score
    • Minimum 6.5 IELTS score
    • Minimum 58 PTE score
    • Minimum 110 Duolingo Test score

For more information about graduate admissions, please visit the Graduate Studies admission website. For more information on international admission, visit the Office of Global Education’s admission website.

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Important Dates


Classes Begin

Fall 2022 Semester


Classes Begin

Spring 2023 Semester


Classes Begin

Summer 2023 Semester


Courses for the online MS in Business Analytics cover a range of topics essential for professionals working in contemporary data-driven business roles. These include optimization and heuristic modeling, data mining, predictive analytics, machine learning, database management, and more. Students will also select 6 credit hours of elective courses that cover deeper dives into business analytics tools and techniques or their application in areas such as marketing and healthcare.

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Tuition and Fees

Ohio Residents Out of State/International*
Per Credit Hour Per 3-Credit Course Program Cost Per Credit Hour Per 3-Credit Course Program Cost
$536 $1,608 Approximate Cost: $16,100 $546 $1,638 Approximate Cost: $16,400

A flat rate applies to graduate students taking between 11-18 credit hours. The MSBA program will cost Ohio resident graduate students $5,896 for any semester the student takes 11-18 credit hours, and non-Ohio residents will pay the flat rate as well as an additional surcharge of $10 per credit hour.

This program also requires a $600/semester program fee (part-time student fee $270 – less than 9 credit hours and summer term).

An additional Distance Learning fee for all students enrolled in a distance learning course is $12 per credit hour. Program tuition and costs are estimated and subject to change.

Actual tuition costs may vary based on a student’s chosen academic plan. For a complete listing of tuition rates for approved online programs please contact the One Stop for Student Services at 330-672-6000, or via our website Contact Us link.

The total program costs are estimates and are not final or binding. Program costs are based on standard fees, but fees may vary based on the actual classes taken.  Kent State University disclaims any liability arising from the use of or reliance upon these program cost estimates by any person.  Program costs are subject to change without notice.

*Out-of-state/International tuition includes a surcharge of $10 per credit hour for all students enrolled in an online program.

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