General Business

The Bachelor of Business Administration degree in General Business is for students who desire a holistic understanding of all business areas rather than a specialized area of business, i.e., accounting, business management, computer information systems, economics, entrepreneurship, finance, human resource management, managerial marketing and marketing.

General Business students may apply early to the M.B.A. degree and double count 9 credit hours of graduate courses toward both degree programs. See the Combined Bachelor’s/Master’s Degree Program policy in the University Catalog for more information.

Graduates of the program will be able to:

1. Demonstrate effective management and leadership ability when given an organizational dilemma
2. Use financial tools to create budgets, prepare financial statements and report financial position
3. Identify and analyze global considerations that affect business decisions
4. Analyze, interpret and use data to solve problems and make decisions
5. Create and communicate value for consumers

Graduates of the Bachelor of Business Administration degree will be able to:

1. Core Business Knowledge - Recall strategic frameworks that are used to make business decisions.
2. Analytical Skills - Use analytical methodologies and critical thinking skills to evaluate and solve business problems.
3. Digital Technology - Demonstrate the technological skills necessary to analyze business problems and develop solutions.
4. Written Communication - Write effective business communications.
5. Oral Communication - Make effective business presentations, using appropriate technologies.
6. Teamwork - Collaborate effectively with others to achieve a common business purpose.
7. Business Ethics - Recognize ethical business dilemmas and use ethical decision making to resolve the dilemma.
8. Global - Analyze the key global factors when making a business decision.

AACSB, International - The Association to Advance Collegiate Schools of Business

Ohio Residents

Non-Ohio Residents

¹The flat-rate semester fee of $6,526.80 applies to full-time Ohio resident undergraduate students taking between 12-18 credit hours per semester. This program is calculated at 8 semesters. For part-time semesters: The $592.97 per-credit-hour tuition rate applies to part-time Ohio resident undergraduate students taking fewer than 12 credit hours per semester.

²The flat-rate semester fee of $6,526.80 applies to full-time non-Ohio resident undergraduate students enrolled in a fully online degree program and taking between 12-18 credit hours, PLUS a surcharge of $10 per credit hour of actual credits taken (between 12-18 or $120-$180). This program is calculated at 8 semesters plus $150 surcharge. For part-time semesters: The $602.97 per-credit-hour tuition rate applies to part-time non-Ohio resident undergraduate students enrolled in a fully online degree program and taking fewer than 12 credit hours per semester, PLUS a surcharge of $10 per credit hour.

An additional Distance Learning fee for all students enrolled in a distance learning course is $15 per credit hour.

Total program cost based on Tuition Guarantee Program for a full-time student taking 12-18 credit hours for 8 semesters. Actual tuition costs may vary based on a student’s chosen academic plan. For a complete listing of tuition rates for approved online programs, please contact Kent State’s Financial, Billing & Enrollment Center at 330-672-6000 or via our website Contact Us link.

The total program costs are estimates and are not final or binding. Program costs are based on standard fees, but fees may vary based on the actual classes taken.  Kent State University disclaims any liability arising from the use of or reliance upon these program cost estimates by any person.  Program costs are subject to change without notice.

Administrative services and facilities managers

• 6.5% faster than the average
• 325,900 number of jobs
• $98,890 potential earnings

Construction managers

• 8.5% much faster than the average
• 476,700 number of jobs
• $97,180 potential earnings

General and operations managers

• 5.8% faster than the average
• 2,486,400 number of jobs
• $103,650 potential earnings

Management analysts

• 10.7% much faster than the average
• 876,300 number of jobs
• $87,660 potential earnings

Sales managers

• 3.5% about as fast as the average
• 433,800 number of jobs
• $132,290 potential earnings

Notice: Career Information Source

^{* Source of occupation titles and labor data comes from the U.S. Bureau of Labor Statistics’ Occupational Outlook Handbook. Data comprises projected percent change in employment over the next 10 years; nation-wide employment numbers; and the yearly median wage at which half of the workers in the occupation earned more than that amount and half earned less.}