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User experience design (UXD) is a strategic design approach that attempts to guide product or platform users through a meaningful and easy-to-navigate experience. While designers can use many methods to help their users navigate a given platform, how users will actually choose to interact remains ou...

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Understanding the Principles of Good UX Navigation

When a website is excellently designed, we tend not to pay attention to the reasons why it’s so great—we simply enjoy it. On the other hand, if a website is difficult to use or frustrating, we’re more likely to take note of exactly what is...

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Human Centered vs User Centered Graphic

Exploring the Ways Design Interacts with People

Today’s interactive designers are tasked with consistently achieving something more than aesthetically striking creative. In today’s marketplace, digital media is king—and the evolving need for digital marketing is far more complex than that...

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Graphic for Avoiding Disaster

User Experience Design to the Rescue!

On Saturday, January 13, 2018, a terrifying message populated the screens of over a million smartphones in Honolulu, Hawaii. It read: “BALLISTIC MISSILE THREAT INBOUND TO HAWAII. SEEK IMMEDIATE SHELTER. THIS IS NOT A DRILL.” As the world now knows, this...

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Strength of Content Strategy Graphic

The Mutual Benefits of Content Strategy and UX Design

User experience design (UXD) is a strategic undertaking. At minimum, it requires a fundamental understanding of digital sociology and the principles of storytelling and website design. While UX designers are often exceptionally intelligent pe...

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3 Reasons Storyboarding Will Improve Your UX Design

The experience one has when interacting with technology is fundamentally human. Our digital lives—from navigating a tablet to paying at a bank kiosk—have become so ubiquitous, interwoven and essential to the way we interact with the world and...

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This October, Ben Woods, assistant professor in Kent State University's online Master of Science in User Experience (UX) Design program, attended the Midwest UX conference, a three-day event packed with industry leaders, workshops and networking for those in the UX profession. Below, he's shared h...

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Faculty Focus: Andrew Shipka on Designing Online UX Courses

When it comes to studying user experience (UX) design online, there's almost no greater source of knowledge than Andrew Shipka.

In 2007, Andrew was a graduate student and assistant for the Library and Information Science departmen...

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Most of us think about user experience (UX) design as a tech-oriented field, where expert coders build flashy apps and web experiences that dazzle. But as Ben Woods, assistant professor in Kent State University's online Master of Science in UX Design program, points out, UX is "really all about...

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For all of us who use software daily, user experience (UX) design is both everywhere and nowhere: It has shaped an expanding number of websites and technologies that users interact with across the internet.

But if it's truly done well, it likely goes unnoticed, leaving the user feeling good abou...

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